Elon Musk's X Wins Appeal to Allow Viewing for Australian Users to Controversial Shooting Footage
In a significant legal reversal, the Australian classification review board has overturned a prior decision that blocked Australian-based users from seeing video footage of the shooting incident involving conservative commentator Charlie Kirk. This challenge was lodged by Elon Musk's social media platform, arguing against an order issued at the request of the national eSafety commissioner.
Details of the Original Ban
After the fatal shooting of Charlie Kirk at a US campus in September, the regulator applied to the classification board to assess and rate the available footage. It initially ruled the content was "unable to be classified", a designation that empowered the commissioner to instruct platforms to restrict access to the videos for an Australian audience.
The platform X filed an appeal for a pair of videos related to the Kirk incident. It also appealed a similar ruling on a separate video—depicting the assault of Iryna Zarutska on a North Carolina train—which had also been deemed "refused classification".
Arguments Presented and Board's Decision
In its appeal, X asserted that the Kirk video contained only a short moment of violence with no visible weapon. It was argued the footage was grainy and the focus shifted rapidly from the individual to the bystanders.
X maintained the footage was not overly graphic, gratuitous, or objectionable, adding that it served as a neutral objective record of "a notorious public event of public importance that prompted widespread discussion". X even compared the footage and the well-known recording of the JFK shooting.
The majority of the classification panel ultimately agreed that, "despite the terrible nature of the event," the video did not reach a level that was gratuitous, exploitative or offensive enough to warrant a 'refused classification' rating. The board suggested that a longer or clearer version with alternative commentary could have resulted in a different ruling. Consequently, the board changed the classification of the videos to R18+.
The Minority Viewpoint
Some on the board disagreed, contending the post was "a shareable video for the probable aim of entertainment and/or personal gain (such as likes, shares, or views)". This view stated the comparison to the JFK assassination tape was flawed, as that footage was made public long after the assassination, "once emotions regarding it had calmed".
Response Following the Outcome
In a statement on its global government affairs account, X expressed approval of the decision.
"We challenged this case to defend freedom of expression and the importance of access to information about issues of public interest. We remain dedicated to protecting these fundamental values."
Representatives for the safety regulator acknowledged the board's decision, but noted that the new R18+ rating now means platforms "have obligations to prevent R18+ material is not accessible to users who are minors".
Recent Developments on Violent Content
Separately, the regulator has not issued take-down orders to platforms this week regarding graphic footage from the Sydney beach incident shared across social media. Officials commented that while the images were distressing, they had not met the high threshold for a "total ban" rating.
As an alternative, platforms have been instructed to use sensitive content labels and screens, such as obscuring the image, on this material in line with their own content policies.